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CRI ANNOUNCED AS A FINALIST FOR THE IIID AWARDS

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The Communication Research Institute (CRI) is a finalist within the category of Research as part of the inaugural International Institute for Information Design (IIID) Awards competition. The winners will be announced at the 2011 IDA Congress in Taipei, Taiwan on October 25th.

David Sless, Executive Director of the Communication Research Institute, said, “The announcement of our ‘Information Design Processes and Methods’ submission as a finalist in these prestigious awards is an acknowledgement of the 25 years of research and investment in developing best practices in information design.

“We have developed a comprehensive set of design methods for information design problems drawing on the history of information design and the fields of design research and methodology.  We then tested our methods using practical information design projects,” he said.

He added, “Our approach captures best practice within the field ensuring that information designers can apply this to the ever-changing information age and those use information across a range of platforms, now and continually into the future.”
The Communication Research Institute has used this methodology across a number of international projects, in particular with the creation of highly successful guidelines and regulations which have delivered significant return on investment for the companies which have employed them.

“The application is relevant across numerous fields such as utilities, service industries, finance, health and insurance.  The rate of return for every dollar spent can expect a minimum of $10 dollars and if supplied coherently to the sales and marketing sector it increases to $100 for every dollar invested.  In a time where communication is key and money is tight, this tested and proven approach provides significant savings where it’s needed most,” said David.

 

The Communication Research Institute is a worldwide not-for-profit organisation which is carrying out an international communication benchmarking study, with the first international study focusing on credit card statements.  The organisation specializes in the design of public documents across a range of industries.  Their work has included redesign of high profile public documents such as the Main Economic Indicators for the Australian Bureau of Statistics, and Insurance Policy and Renewal Documents for the Australian Insurance Group.

They have also advised the Australian Securities and Investment Commission (ASIC),the Therapeutic Goods Administration (TGA) on the regulation of financial and medicines information for consumers; Government regulators and industry in the EU and Mexico on the regulation of consumer information.

The Institute researches, practices and disseminates knowledge of practical communication to enhance the quality of communication between people and organisations, lending a quiet dignity to ordinary life.

About the Awards
In 2011, the International Institute for Information Design is celebrating its 25th anniversary. While many things have changed since its founding, the aim of IIID was, and still is, to promote and expand design knowledge and research. With 25 years of experience, IIID is recognized as the world leader in information design development.. The Awards competition will be held every three years, with the next competition taking place in 2014. It is organized by the IIID International Institute for Information.
 

Media Enquiries:
Professor David Sless – +61 412 356 795
Libby Fordham, Publicist for CRI – +61 411 473 928

Website - www.communication.org.au